Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S1
Sarah 15115
VM0015115Membermember15115@example.test · +601110015115 · Preferred outlet: OPLUMO Outlet 3
WeekendApp User
Consent Status
Opted In
Points Balance
232
Current loyalty balance
Lifetime Spend
RM 291
Across 12 visits
Total Visits
12
Since 2025-10-26
Average Order Value
RM 26
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
150d
2026-05-12
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
232 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-12 · OPLUMO Outlet 3
Outlet purchase
2026-04-30 · Member activity · RM 19.50
App session
2026-04-18 · OPLUMO Outlet 3
Points credited
2026-04-06 · Member activity · RM 22.10
Win-back campaign delivered
2026-03-25 · OPLUMO Outlet 3
Outlet purchase
2026-03-13 · Member activity · RM 24.70
Points credited
2026-03-01 · OPLUMO Outlet 3
Outlet purchase
2026-02-17 · Member activity · RM 27.30