Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 15114
VM0015114Membermember15114@example.test · +601110015114 · Preferred outlet: OPLUMO Outlet 2
LunchNew Joiner
Consent Status
Opted Out
Points Balance
835
Current loyalty balance
Lifetime Spend
RM 1,045
Across 6 visits
Total Visits
6
Since 2026-05-15
Average Order Value
RM 168
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
57d
2026-08-13
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
835 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-13 · OPLUMO Outlet 2
Outlet purchase
2026-08-01 · Member activity · RM 126.00
App session
2026-07-20 · OPLUMO Outlet 2
Points credited
2026-07-08 · Member activity · RM 142.80
Win-back campaign delivered
2026-06-26 · OPLUMO Outlet 2
Outlet purchase
2026-06-14 · Member activity · RM 159.60
Points credited
2026-06-02 · OPLUMO Outlet 2
Outlet purchase
2026-05-21 · Member activity · RM 176.40