Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 15002
VM0015002Silvermember15002@example.test · +601110015002 · Preferred outlet: OPLUMO Outlet 9
LunchNew Joiner
Consent Status
Opted In
Points Balance
1,595
Current loyalty balance
Lifetime Spend
RM 1,994
Across 27 visits
Total Visits
27
Since 2025-04-01
Average Order Value
RM 71
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
88d
2026-07-13
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,595 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-13 · OPLUMO Outlet 9
Outlet purchase
2026-07-01 · Member activity · RM 53.25
App session
2026-06-19 · OPLUMO Outlet 9
Points credited
2026-06-07 · Member activity · RM 60.35
Win-back campaign delivered
2026-05-26 · OPLUMO Outlet 9
Outlet purchase
2026-05-14 · Member activity · RM 67.45
Points credited
2026-05-02 · OPLUMO Outlet 9
Outlet purchase
2026-04-20 · Member activity · RM 74.55