Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K1
Kavitha 14981
VM0014981Goldmember14981@example.test · +601110014981 · Preferred outlet: OPLUMO Outlet 5
New JoinerHigh Value
Consent Status
Opted In
Points Balance
3,453
Current loyalty balance
Lifetime Spend
RM 4,317
Across 32 visits
Total Visits
32
Since 2024-10-19
Average Order Value
RM 116
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
162d
2026-04-30
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
3,453 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-30 · OPLUMO Outlet 5
Outlet purchase
2026-04-18 · Member activity · RM 87.00
App session
2026-04-06 · OPLUMO Outlet 5
Points credited
2026-03-25 · Member activity · RM 98.60
Win-back campaign delivered
2026-03-13 · OPLUMO Outlet 5
Outlet purchase
2026-03-01 · Member activity · RM 110.20
Points credited
2026-02-17 · OPLUMO Outlet 5
Outlet purchase
2026-02-05 · Member activity · RM 121.80