Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S1
Sarah 14971
VM0014971Goldmember14971@example.test · +601110014971 · Preferred outlet: OPLUMO Outlet 12
WeekendApp User
Consent Status
Opted In
Points Balance
2,594
Current loyalty balance
Lifetime Spend
RM 3,243
Across 21 visits
Total Visits
21
Since 2025-07-31
Average Order Value
RM 127
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
75d
2026-07-26
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,594 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-26 · OPLUMO Outlet 12
Outlet purchase
2026-07-14 · Member activity · RM 95.25
App session
2026-07-02 · OPLUMO Outlet 12
Points credited
2026-06-20 · Member activity · RM 107.95
Win-back campaign delivered
2026-06-08 · OPLUMO Outlet 12
Outlet purchase
2026-05-27 · Member activity · RM 120.65
Points credited
2026-05-15 · OPLUMO Outlet 12
Outlet purchase
2026-05-03 · Member activity · RM 133.35