Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 14970
VM0014970Goldmember14970@example.test · +601110014970 · Preferred outlet: OPLUMO Outlet 11
LunchNew Joiner
Consent Status
Opted In
Points Balance
2,753
Current loyalty balance
Lifetime Spend
RM 3,442
Across 25 visits
Total Visits
25
Since 2025-03-08
Average Order Value
RM 132
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
148d
2026-05-14
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,753 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-05-14 · OPLUMO Outlet 11
Outlet purchase
2026-05-02 · Member activity · RM 99.00
App session
2026-04-20 · OPLUMO Outlet 11
Points credited
2026-04-08 · Member activity · RM 112.20
Win-back campaign delivered
2026-03-27 · OPLUMO Outlet 11
Outlet purchase
2026-03-15 · Member activity · RM 125.40
Points credited
2026-03-03 · OPLUMO Outlet 11
Outlet purchase
2026-02-19 · Member activity · RM 138.60