Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S1
Siti 14965
VM0014965Goldmember14965@example.test · +601110014965 · Preferred outlet: OPLUMO Outlet 6
New JoinerHigh Value
Consent Status
Opted In
Points Balance
3,481
Current loyalty balance
Lifetime Spend
RM 4,351
Across 30 visits
Total Visits
30
Since 2024-12-19
Average Order Value
RM 119
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
137d
2026-05-25
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
3,481 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-25 · OPLUMO Outlet 6
Outlet purchase
2026-05-13 · Member activity · RM 89.25
App session
2026-05-01 · OPLUMO Outlet 6
Points credited
2026-04-19 · Member activity · RM 101.15
Win-back campaign delivered
2026-04-07 · OPLUMO Outlet 6
Outlet purchase
2026-03-26 · Member activity · RM 113.05
Points credited
2026-03-14 · OPLUMO Outlet 6
Outlet purchase
2026-03-02 · Member activity · RM 124.95