Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H1
Hakim 14912
VM0014912Platinummember14912@example.test · +601110014912 · Preferred outlet: OPLUMO Outlet 4
High ValueWeekend
Consent Status
Opted In
Points Balance
4,820
Current loyalty balance
Lifetime Spend
RM 6,026
Across 39 visits
Total Visits
39
Since 2024-10-06
Average Order Value
RM 150
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
49d
2026-08-21
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Platinum tier
Membership & rewards
Platinum member
4,820 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-21 · OPLUMO Outlet 4
Outlet purchase
2026-08-09 · Member activity · RM 112.50
App session
2026-07-28 · OPLUMO Outlet 4
Points credited
2026-07-16 · Member activity · RM 127.50
Win-back campaign delivered
2026-07-04 · OPLUMO Outlet 4
Outlet purchase
2026-06-22 · Member activity · RM 142.50
Points credited
2026-06-10 · OPLUMO Outlet 4
Outlet purchase
2026-05-29 · Member activity · RM 157.50