Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 14907
VM0014907Membermember14907@example.test · +601110014907 · Preferred outlet: OPLUMO Outlet 16
WeekendApp User
Consent Status
Opted In
Points Balance
353
Current loyalty balance
Lifetime Spend
RM 442
Across 14 visits
Total Visits
14
Since 2025-08-29
Average Order Value
RM 35
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
172d
2026-04-20
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
353 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-04-20 · OPLUMO Outlet 16
Outlet purchase
2026-04-08 · Member activity · RM 26.25
App session
2026-03-27 · OPLUMO Outlet 16
Points credited
2026-03-15 · Member activity · RM 29.75
Win-back campaign delivered
2026-03-03 · OPLUMO Outlet 16
Outlet purchase
2026-02-19 · Member activity · RM 33.25
Points credited
2026-02-07 · OPLUMO Outlet 16
Outlet purchase
2026-01-26 · Member activity · RM 36.75