Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 14901
VM0014901Platinummember14901@example.test · +601110014901 · Preferred outlet: OPLUMO Outlet 10
New JoinerHigh Value
Consent Status
Opted In
Points Balance
5,177
Current loyalty balance
Lifetime Spend
RM 6,472
Across 36 visits
Total Visits
36
Since 2024-10-09
Average Order Value
RM 156
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
100d
2026-07-01
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
5,177 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-07-01 · OPLUMO Outlet 10
Outlet purchase
2026-06-19 · Member activity · RM 117.00
App session
2026-06-07 · OPLUMO Outlet 10
Points credited
2026-05-26 · Member activity · RM 132.60
Win-back campaign delivered
2026-05-14 · OPLUMO Outlet 10
Outlet purchase
2026-05-02 · Member activity · RM 148.20
Points credited
2026-04-20 · OPLUMO Outlet 10
Outlet purchase
2026-04-08 · Member activity · RM 163.80