Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H1
Hakim 14816
VM0014816Goldmember14816@example.test · +601110014816 · Preferred outlet: OPLUMO Outlet 10
High ValueWeekend
Consent Status
Opted In
Points Balance
4,728
Current loyalty balance
Lifetime Spend
RM 5,911
Across 43 visits
Total Visits
43
Since 2024-06-15
Average Order Value
RM 114
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
90d
2026-07-11
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
4,728 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-11 · OPLUMO Outlet 10
Outlet purchase
2026-06-29 · Member activity · RM 85.50
App session
2026-06-17 · OPLUMO Outlet 10
Points credited
2026-06-05 · Member activity · RM 96.90
Win-back campaign delivered
2026-05-24 · OPLUMO Outlet 10
Outlet purchase
2026-05-12 · Member activity · RM 108.30
Points credited
2026-04-30 · OPLUMO Outlet 10
Outlet purchase
2026-04-18 · Member activity · RM 119.70