Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 14810
VM0014810Silvermember14810@example.test · +601110014810 · Preferred outlet: OPLUMO Outlet 4
LunchNew Joiner
Consent Status
Opted Out
Points Balance
1,624
Current loyalty balance
Lifetime Spend
RM 2,031
Across 16 visits
Total Visits
16
Since 2025-09-10
Average Order Value
RM 108
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
124d
2026-06-07
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,624 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-07 · OPLUMO Outlet 4
Outlet purchase
2026-05-26 · Member activity · RM 81.00
App session
2026-05-14 · OPLUMO Outlet 4
Points credited
2026-05-02 · Member activity · RM 91.80
Win-back campaign delivered
2026-04-20 · OPLUMO Outlet 4
Outlet purchase
2026-04-08 · Member activity · RM 102.60
Points credited
2026-03-27 · OPLUMO Outlet 4
Outlet purchase
2026-03-15 · Member activity · RM 113.40