Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 14799
VM0014799Goldmember14799@example.test · +601110014799 · Preferred outlet: OPLUMO Outlet 10
Birthday SoonLunch
Consent Status
Opted Out
Points Balance
2,818
Current loyalty balance
Lifetime Spend
RM 3,524
Across 45 visits
Total Visits
45
Since 2024-03-08
Average Order Value
RM 77
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
153d
2026-05-09
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,818 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-05-09 · OPLUMO Outlet 10
Outlet purchase
2026-04-27 · Member activity · RM 57.75
App session
2026-04-15 · OPLUMO Outlet 10
Points credited
2026-04-03 · Member activity · RM 65.45
Win-back campaign delivered
2026-03-22 · OPLUMO Outlet 10
Outlet purchase
2026-03-10 · Member activity · RM 73.15
Points credited
2026-02-26 · OPLUMO Outlet 10
Outlet purchase
2026-02-14 · Member activity · RM 80.85