Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 14781
VM0014781Goldmember14781@example.test · +601110014781 · Preferred outlet: OPLUMO Outlet 9
New JoinerHigh Value
Consent Status
Opted In
Points Balance
3,628
Current loyalty balance
Lifetime Spend
RM 4,536
Across 27 visits
Total Visits
27
Since 2025-04-15
Average Order Value
RM 155
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
74d
2026-07-27
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,628 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-27 · OPLUMO Outlet 9
Outlet purchase
2026-07-15 · Member activity · RM 116.25
App session
2026-07-03 · OPLUMO Outlet 9
Points credited
2026-06-21 · Member activity · RM 131.75
Win-back campaign delivered
2026-06-09 · OPLUMO Outlet 9
Outlet purchase
2026-05-28 · Member activity · RM 147.25
Points credited
2026-05-16 · OPLUMO Outlet 9
Outlet purchase
2026-05-04 · Member activity · RM 162.75