Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 14776
VM0014776Silvermember14776@example.test · +601110014776 · Preferred outlet: OPLUMO Outlet 4
High ValueWeekend
Consent Status
Opted In
Points Balance
2,375
Current loyalty balance
Lifetime Spend
RM 2,969
Across 26 visits
Total Visits
26
Since 2025-03-21
Average Order Value
RM 137
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
117d
2026-06-14
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,375 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-14 · OPLUMO Outlet 4
Outlet purchase
2026-06-02 · Member activity · RM 102.75
App session
2026-05-21 · OPLUMO Outlet 4
Points credited
2026-05-09 · Member activity · RM 116.45
Win-back campaign delivered
2026-04-27 · OPLUMO Outlet 4
Outlet purchase
2026-04-15 · Member activity · RM 130.15
Points credited
2026-04-03 · OPLUMO Outlet 4
Outlet purchase
2026-03-22 · Member activity · RM 143.85