Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 14775
VM0014775Membermember14775@example.test · +601110014775 · Preferred outlet: OPLUMO Outlet 3
Birthday SoonLunch
Consent Status
Opted In
Points Balance
149
Current loyalty balance
Lifetime Spend
RM 187
Across 4 visits
Total Visits
4
Since 2026-08-04
Average Order Value
RM 55
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
12d
2026-09-27
App Status
Installed
OPLUMO App relationship
Member Status
Active
Member tier
Membership & rewards
Member member
149 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-27 · OPLUMO Outlet 3
Outlet purchase
2026-09-15 · Member activity · RM 41.25
App session
2026-09-03 · OPLUMO Outlet 3
Points credited
2026-08-22 · Member activity · RM 46.75
Win-back campaign delivered
2026-08-10 · OPLUMO Outlet 3
Outlet purchase
2026-07-29 · Member activity · RM 52.25
Points credited
2026-07-17 · OPLUMO Outlet 3
Outlet purchase
2026-07-05 · Member activity · RM 57.75