Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S1
Siti 14773
VM0014773Goldmember14773@example.test · +601110014773 · Preferred outlet: OPLUMO Outlet 1
New JoinerHigh Value
Consent Status
Opted In
Points Balance
2,983
Current loyalty balance
Lifetime Spend
RM 3,729
Across 44 visits
Total Visits
44
Since 2024-05-11
Average Order Value
RM 91
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
107d
2026-06-24
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,983 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-24 · OPLUMO Outlet 1
Outlet purchase
2026-06-12 · Member activity · RM 68.25
App session
2026-05-31 · OPLUMO Outlet 1
Points credited
2026-05-19 · Member activity · RM 77.35
Win-back campaign delivered
2026-05-07 · OPLUMO Outlet 1
Outlet purchase
2026-04-25 · Member activity · RM 86.45
Points credited
2026-04-13 · OPLUMO Outlet 1
Outlet purchase
2026-04-01 · Member activity · RM 95.55