Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 14762
VM0014762Platinummember14762@example.test · +601110014762 · Preferred outlet: OPLUMO Outlet 7
LunchNew Joiner
Consent Status
Opted In
Points Balance
5,147
Current loyalty balance
Lifetime Spend
RM 6,435
Across 38 visits
Total Visits
38
Since 2024-10-08
Average Order Value
RM 176
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
65d
2026-08-05
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Platinum tier
Membership & rewards
Platinum member
5,147 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-05 · OPLUMO Outlet 7
Outlet purchase
2026-07-24 · Member activity · RM 132.00
App session
2026-07-12 · OPLUMO Outlet 7
Points credited
2026-06-30 · Member activity · RM 149.60
Win-back campaign delivered
2026-06-18 · OPLUMO Outlet 7
Outlet purchase
2026-06-06 · Member activity · RM 167.20
Points credited
2026-05-25 · OPLUMO Outlet 7
Outlet purchase
2026-05-13 · Member activity · RM 184.80