Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 14750
VM0014750Membermember14750@example.test · +601110014750 · Preferred outlet: OPLUMO Outlet 12
App UserFamily
Consent Status
Opted In
Points Balance
482
Current loyalty balance
Lifetime Spend
RM 603
Across 4 visits
Total Visits
4
Since 2026-06-07
Average Order Value
RM 147
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
70d
2026-07-31
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
482 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-31 · OPLUMO Outlet 12
Outlet purchase
2026-07-19 · Member activity · RM 110.25
App session
2026-07-07 · OPLUMO Outlet 12
Points credited
2026-06-25 · Member activity · RM 124.95
Win-back campaign delivered
2026-06-13 · OPLUMO Outlet 12
Outlet purchase
2026-06-01 · Member activity · RM 139.65
Points credited
2026-05-20 · OPLUMO Outlet 12
Outlet purchase
2026-05-08 · Member activity · RM 154.35