Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 14745
VM0014745Goldmember14745@example.test · +601110014745 · Preferred outlet: OPLUMO Outlet 7
FamilyDelivery
Consent Status
Opted In
Points Balance
2,446
Current loyalty balance
Lifetime Spend
RM 3,058
Across 25 visits
Total Visits
25
Since 2025-05-06
Average Order Value
RM 160
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
89d
2026-07-12
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,446 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-12 · OPLUMO Outlet 7
Outlet purchase
2026-06-30 · Member activity · RM 120.00
App session
2026-06-18 · OPLUMO Outlet 7
Points credited
2026-06-06 · Member activity · RM 136.00
Win-back campaign delivered
2026-05-25 · OPLUMO Outlet 7
Outlet purchase
2026-05-13 · Member activity · RM 152.00
Points credited
2026-05-01 · OPLUMO Outlet 7
Outlet purchase
2026-04-19 · Member activity · RM 168.00