Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 14728
VM0014728Silvermember14728@example.test · +601110014728 · Preferred outlet: OPLUMO Outlet 7
High ValueWeekend
Consent Status
Opted In
Points Balance
1,507
Current loyalty balance
Lifetime Spend
RM 1,885
Across 37 visits
Total Visits
37
Since 2024-08-11
Average Order Value
RM 65
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
141d
2026-05-21
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,507 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-21 · OPLUMO Outlet 7
Outlet purchase
2026-05-09 · Member activity · RM 48.75
App session
2026-04-27 · OPLUMO Outlet 7
Points credited
2026-04-15 · Member activity · RM 55.25
Win-back campaign delivered
2026-04-03 · OPLUMO Outlet 7
Outlet purchase
2026-03-22 · Member activity · RM 61.75
Points credited
2026-03-10 · OPLUMO Outlet 7
Outlet purchase
2026-02-26 · Member activity · RM 68.25