Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H1
Hakim 14720
VM0014720Membermember14720@example.test · +601110014720 · Preferred outlet: OPLUMO Outlet 16
High ValueWeekend
Consent Status
Opted Out
Points Balance
268
Current loyalty balance
Lifetime Spend
RM 336
Across 11 visits
Total Visits
11
Since 2026-01-01
Average Order Value
RM 39
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
101d
2026-06-30
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
268 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-30 · OPLUMO Outlet 16
Outlet purchase
2026-06-18 · Member activity · RM 29.25
App session
2026-06-06 · OPLUMO Outlet 16
Points credited
2026-05-25 · Member activity · RM 33.15
Win-back campaign delivered
2026-05-13 · OPLUMO Outlet 16
Outlet purchase
2026-05-01 · Member activity · RM 37.05
Points credited
2026-04-19 · OPLUMO Outlet 16
Outlet purchase
2026-04-07 · Member activity · RM 40.95