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Members · Customer 360

Customer 360

A complete view of this member's profile, value, behaviour and engagement across all outlets.

S1

Sarah 14719

VM0014719Silver

member14719@example.test · +601110014719 · Preferred outlet: OPLUMO Outlet 15

Birthday SoonLunch
Consent Status
Opted In
Points Balance
1,482
Current loyalty balance
Lifetime Spend
RM 1,854
Across 15 visits
Total Visits
15
Since 2025-10-29
Average Order Value
RM 138
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
93d
2026-07-08
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards

Silver member

★
1,482 pointsCurrent redeemable points balance.
%
RM10 Birthday RewardAvailable · expires 2026-12-31
%
Free BeverageAvailable · expires 2026-11-30
Member notes

Relationship context

N
CRM NoteNo manual notes yet
Recent activity

Member timeline

Win-back campaign delivered
2026-07-08 · OPLUMO Outlet 15
Outlet purchase
2026-06-26 · Member activity · RM 103.50
App session
2026-06-14 · OPLUMO Outlet 15
Points credited
2026-06-02 · Member activity · RM 117.30
Win-back campaign delivered
2026-05-21 · OPLUMO Outlet 15
Outlet purchase
2026-05-09 · Member activity · RM 131.10
Points credited
2026-04-27 · OPLUMO Outlet 15
Outlet purchase
2026-04-15 · Member activity · RM 144.90