Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 14670
VM0014670Membermember14670@example.test · +601110014670 · Preferred outlet: OPLUMO Outlet 17
App UserFamily
Consent Status
Opted In
Points Balance
347
Current loyalty balance
Lifetime Spend
RM 435
Across 4 visits
Total Visits
4
Since 2026-05-22
Average Order Value
RM 88
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
86d
2026-07-15
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
347 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-15 · OPLUMO Outlet 17
Outlet purchase
2026-07-03 · Member activity · RM 66.00
App session
2026-06-21 · OPLUMO Outlet 17
Points credited
2026-06-09 · Member activity · RM 74.80
Win-back campaign delivered
2026-05-28 · OPLUMO Outlet 17
Outlet purchase
2026-05-16 · Member activity · RM 83.60
Points credited
2026-05-04 · OPLUMO Outlet 17
Outlet purchase
2026-04-22 · Member activity · RM 92.40