Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Aiman 14640
VM0014640Membermember14640@example.test · +601110014640 · Preferred outlet: OPLUMO Outlet 4
High ValueWeekend
Consent Status
Opted In
Points Balance
626
Current loyalty balance
Lifetime Spend
RM 783
Across 10 visits
Total Visits
10
Since 2026-02-15
Average Order Value
RM 70
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
74d
2026-07-27
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
626 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-27 · OPLUMO Outlet 4
Outlet purchase
2026-07-15 · Member activity · RM 52.50
App session
2026-07-03 · OPLUMO Outlet 4
Points credited
2026-06-21 · Member activity · RM 59.50
Win-back campaign delivered
2026-06-09 · OPLUMO Outlet 4
Outlet purchase
2026-05-28 · Member activity · RM 66.50
Points credited
2026-05-16 · OPLUMO Outlet 4
Outlet purchase
2026-05-04 · Member activity · RM 73.50