Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M1
Michelle 14639
VM0014639Membermember14639@example.test · +601110014639 · Preferred outlet: OPLUMO Outlet 3
Birthday SoonLunch
Consent Status
Opted In
Points Balance
96
Current loyalty balance
Lifetime Spend
RM 121
Across 3 visits
Total Visits
3
Since 2026-08-11
Average Order Value
RM 38
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
23d
2026-09-16
App Status
Installed
OPLUMO App relationship
Member Status
Active
Member tier
Membership & rewards
Member member
96 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-16 · OPLUMO Outlet 3
Outlet purchase
2026-09-04 · Member activity · RM 28.50
App session
2026-08-23 · OPLUMO Outlet 3
Points credited
2026-08-11 · Member activity · RM 32.30
Win-back campaign delivered
2026-07-30 · OPLUMO Outlet 3
Outlet purchase
2026-07-18 · Member activity · RM 36.10
Points credited
2026-07-06 · OPLUMO Outlet 3
Outlet purchase
2026-06-24 · Member activity · RM 39.90