Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 14607
VM0014607Membermember14607@example.test · +601110014607 · Preferred outlet: OPLUMO Outlet 5
Birthday SoonLunch
Consent Status
Opted In
Points Balance
142
Current loyalty balance
Lifetime Spend
RM 178
Across 2 visits
Total Visits
2
Since 2026-08-14
Average Order Value
RM 88
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
38d
2026-09-01
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Member tier
Membership & rewards
Member member
142 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-01 · OPLUMO Outlet 5
Outlet purchase
2026-08-20 · Member activity · RM 66.00
App session
2026-08-08 · OPLUMO Outlet 5
Points credited
2026-07-27 · Member activity · RM 74.80
Win-back campaign delivered
2026-07-15 · OPLUMO Outlet 5
Outlet purchase
2026-07-03 · Member activity · RM 83.60
Points credited
2026-06-21 · OPLUMO Outlet 5
Outlet purchase
2026-06-09 · Member activity · RM 92.40