Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 00146
VM0000146Silvermember146@example.test · +601110000146 · Preferred outlet: OPLUMO Outlet 11
LunchNew Joiner
Consent Status
Opted In
Points Balance
2,183
Current loyalty balance
Lifetime Spend
RM 2,729
Across 35 visits
Total Visits
35
Since 2024-12-17
Average Order Value
RM 89
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
49d
2026-08-21
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
2,183 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-21 · OPLUMO Outlet 11
Outlet purchase
2026-08-09 · Member activity · RM 66.75
App session
2026-07-28 · OPLUMO Outlet 11
Points credited
2026-07-16 · Member activity · RM 75.65
Win-back campaign delivered
2026-07-04 · OPLUMO Outlet 11
Outlet purchase
2026-06-22 · Member activity · RM 84.55
Points credited
2026-06-10 · OPLUMO Outlet 11
Outlet purchase
2026-05-29 · Member activity · RM 93.45