Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 14572
VM0014572Goldmember14572@example.test · +601110014572 · Preferred outlet: OPLUMO Outlet 4
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
3,759
Current loyalty balance
Lifetime Spend
RM 4,699
Across 37 visits
Total Visits
37
Since 2024-08-02
Average Order Value
RM 125
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
150d
2026-05-12
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
3,759 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-12 · OPLUMO Outlet 4
Outlet purchase
2026-04-30 · Member activity · RM 93.75
App session
2026-04-18 · OPLUMO Outlet 4
Points credited
2026-04-06 · Member activity · RM 106.25
Win-back campaign delivered
2026-03-25 · OPLUMO Outlet 4
Outlet purchase
2026-03-13 · Member activity · RM 118.75
Points credited
2026-03-01 · OPLUMO Outlet 4
Outlet purchase
2026-02-17 · Member activity · RM 131.25