Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M1
Michelle 14555
VM0014555Membermember14555@example.test · +601110014555 · Preferred outlet: OPLUMO Outlet 4
WeekendApp User
Consent Status
Opted In
Points Balance
384
Current loyalty balance
Lifetime Spend
RM 480
Across 6 visits
Total Visits
6
Since 2026-06-08
Average Order Value
RM 72
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
33d
2026-09-06
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Member tier
Membership & rewards
Member member
384 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-06 · OPLUMO Outlet 4
Outlet purchase
2026-08-25 · Member activity · RM 54.00
App session
2026-08-13 · OPLUMO Outlet 4
Points credited
2026-08-01 · Member activity · RM 61.20
Win-back campaign delivered
2026-07-20 · OPLUMO Outlet 4
Outlet purchase
2026-07-08 · Member activity · RM 68.40
Points credited
2026-06-26 · OPLUMO Outlet 4
Outlet purchase
2026-06-14 · Member activity · RM 75.60