Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S1
Siti 14533
VM0014533Silvermember14533@example.test · +601110014533 · Preferred outlet: OPLUMO Outlet 16
New JoinerHigh Value
Consent Status
Opted Out
Points Balance
2,392
Current loyalty balance
Lifetime Spend
RM 2,990
Across 39 visits
Total Visits
39
Since 2024-10-01
Average Order Value
RM 95
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
54d
2026-08-16
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
2,392 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-16 · OPLUMO Outlet 16
Outlet purchase
2026-08-04 · Member activity · RM 71.25
App session
2026-07-23 · OPLUMO Outlet 16
Points credited
2026-07-11 · Member activity · RM 80.75
Win-back campaign delivered
2026-06-29 · OPLUMO Outlet 16
Outlet purchase
2026-06-17 · Member activity · RM 90.25
Points credited
2026-06-05 · OPLUMO Outlet 16
Outlet purchase
2026-05-24 · Member activity · RM 99.75