Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 14524
VM0014524Membermember14524@example.test · +601110014524 · Preferred outlet: OPLUMO Outlet 7
DeliveryBirthday Soon
Consent Status
Opted Out
Points Balance
231
Current loyalty balance
Lifetime Spend
RM 289
Across 5 visits
Total Visits
5
Since 2026-03-20
Average Order Value
RM 70
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
131d
2026-05-31
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
231 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-31 · OPLUMO Outlet 7
Outlet purchase
2026-05-19 · Member activity · RM 52.50
App session
2026-05-07 · OPLUMO Outlet 7
Points credited
2026-04-25 · Member activity · RM 59.50
Win-back campaign delivered
2026-04-13 · OPLUMO Outlet 7
Outlet purchase
2026-04-01 · Member activity · RM 66.50
Points credited
2026-03-20 · OPLUMO Outlet 7
Outlet purchase
2026-03-08 · Member activity · RM 73.50