Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 14499
VM0014499Platinummember14499@example.test · +601110014499 · Preferred outlet: OPLUMO Outlet 16
WeekendApp User
Consent Status
Opted In
Points Balance
5,524
Current loyalty balance
Lifetime Spend
RM 6,905
Across 38 visits
Total Visits
38
Since 2024-11-29
Average Order Value
RM 166
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
13d
2026-09-26
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Platinum tier
Membership & rewards
Platinum member
5,524 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-26 · OPLUMO Outlet 16
Outlet purchase
2026-09-14 · Member activity · RM 124.50
App session
2026-09-02 · OPLUMO Outlet 16
Points credited
2026-08-21 · Member activity · RM 141.10
Win-back campaign delivered
2026-08-09 · OPLUMO Outlet 16
Outlet purchase
2026-07-28 · Member activity · RM 157.70
Points credited
2026-07-16 · OPLUMO Outlet 16
Outlet purchase
2026-07-04 · Member activity · RM 174.30