Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 14475
VM0014475Goldmember14475@example.test · +601110014475 · Preferred outlet: OPLUMO Outlet 9
WeekendApp User
Consent Status
Opted In
Points Balance
2,424
Current loyalty balance
Lifetime Spend
RM 3,030
Across 25 visits
Total Visits
25
Since 2025-07-06
Average Order Value
RM 100
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
28d
2026-09-11
App Status
Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
2,424 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-11 · OPLUMO Outlet 9
Outlet purchase
2026-08-30 · Member activity · RM 75.00
App session
2026-08-18 · OPLUMO Outlet 9
Points credited
2026-08-06 · Member activity · RM 85.00
Win-back campaign delivered
2026-07-25 · OPLUMO Outlet 9
Outlet purchase
2026-07-13 · Member activity · RM 95.00
Points credited
2026-07-01 · OPLUMO Outlet 9
Outlet purchase
2026-06-19 · Member activity · RM 105.00