Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K0
Kavitha 01445
VM0001445Goldmember1445@example.test · +601110001445 · Preferred outlet: OPLUMO Outlet 1
New JoinerHigh Value
Consent Status
Opted In
Points Balance
2,418
Current loyalty balance
Lifetime Spend
RM 3,023
Across 24 visits
Total Visits
24
Since 2025-06-14
Average Order Value
RM 149
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
68d
2026-08-02
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,418 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-02 · OPLUMO Outlet 1
Outlet purchase
2026-07-21 · Member activity · RM 111.75
App session
2026-07-09 · OPLUMO Outlet 1
Points credited
2026-06-27 · Member activity · RM 126.65
Win-back campaign delivered
2026-06-15 · OPLUMO Outlet 1
Outlet purchase
2026-06-03 · Member activity · RM 141.55
Points credited
2026-05-22 · OPLUMO Outlet 1
Outlet purchase
2026-05-10 · Member activity · RM 156.45