Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 14445
VM0014445Silvermember14445@example.test · +601110014445 · Preferred outlet: OPLUMO Outlet 13
New JoinerHigh Value
Consent Status
Opted In
Points Balance
2,128
Current loyalty balance
Lifetime Spend
RM 2,660
Across 31 visits
Total Visits
31
Since 2024-10-29
Average Order Value
RM 113
Member AOV
Preferred Outlet
OPLUMO Outlet 13
Most visited location
Last Visit
170d
2026-04-22
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,128 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-04-22 · OPLUMO Outlet 13
Outlet purchase
2026-04-10 · Member activity · RM 84.75
App session
2026-03-29 · OPLUMO Outlet 13
Points credited
2026-03-17 · Member activity · RM 96.05
Win-back campaign delivered
2026-03-05 · OPLUMO Outlet 13
Outlet purchase
2026-02-21 · Member activity · RM 107.35
Points credited
2026-02-09 · OPLUMO Outlet 13
Outlet purchase
2026-01-28 · Member activity · RM 118.65