Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 14438
VM0014438Silvermember14438@example.test · +601110014438 · Preferred outlet: OPLUMO Outlet 6
App UserFamily
Consent Status
Opted In
Points Balance
2,230
Current loyalty balance
Lifetime Spend
RM 2,788
Across 29 visits
Total Visits
29
Since 2024-12-12
Average Order Value
RM 114
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
162d
2026-04-30
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,230 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-30 · OPLUMO Outlet 6
Outlet purchase
2026-04-18 · Member activity · RM 85.50
App session
2026-04-06 · OPLUMO Outlet 6
Points credited
2026-03-25 · Member activity · RM 96.90
Win-back campaign delivered
2026-03-13 · OPLUMO Outlet 6
Outlet purchase
2026-03-01 · Member activity · RM 108.30
Points credited
2026-02-17 · OPLUMO Outlet 6
Outlet purchase
2026-02-05 · Member activity · RM 119.70