Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 01443
VM0001443Membermember1443@example.test · +601110001443 · Preferred outlet: OPLUMO Outlet 16
WeekendApp User
Consent Status
Opted In
Points Balance
500
Current loyalty balance
Lifetime Spend
RM 626
Across 29 visits
Total Visits
29
Since 2025-04-07
Average Order Value
RM 27
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
46d
2026-08-24
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
500 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-24 · OPLUMO Outlet 16
Outlet purchase
2026-08-12 · Member activity · RM 20.25
App session
2026-07-31 · OPLUMO Outlet 16
Points credited
2026-07-19 · Member activity · RM 22.95
Win-back campaign delivered
2026-07-07 · OPLUMO Outlet 16
Outlet purchase
2026-06-25 · Member activity · RM 25.65
Points credited
2026-06-13 · OPLUMO Outlet 16
Outlet purchase
2026-06-01 · Member activity · RM 28.35