Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 14416
VM0014416Silvermember14416@example.test · +601110014416 · Preferred outlet: OPLUMO Outlet 1
High ValueWeekend
Consent Status
Opted In
Points Balance
1,526
Current loyalty balance
Lifetime Spend
RM 1,908
Across 26 visits
Total Visits
26
Since 2025-04-05
Average Order Value
RM 69
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
102d
2026-06-29
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,526 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-29 · OPLUMO Outlet 1
Outlet purchase
2026-06-17 · Member activity · RM 51.75
App session
2026-06-05 · OPLUMO Outlet 1
Points credited
2026-05-24 · Member activity · RM 58.65
Win-back campaign delivered
2026-05-12 · OPLUMO Outlet 1
Outlet purchase
2026-04-30 · Member activity · RM 65.55
Points credited
2026-04-18 · OPLUMO Outlet 1
Outlet purchase
2026-04-06 · Member activity · RM 72.45