Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M1
Michelle 14411
VM0014411Silvermember14411@example.test · +601110014411 · Preferred outlet: OPLUMO Outlet 13
WeekendApp User
Consent Status
Opted Out
Points Balance
1,688
Current loyalty balance
Lifetime Spend
RM 2,110
Across 20 visits
Total Visits
20
Since 2025-11-01
Average Order Value
RM 90
Member AOV
Preferred Outlet
OPLUMO Outlet 13
Most visited location
Last Visit
0d
2026-10-09
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,688 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-10-09 · OPLUMO Outlet 13
Outlet purchase
2026-09-27 · Member activity · RM 67.50
App session
2026-09-15 · OPLUMO Outlet 13
Points credited
2026-09-03 · Member activity · RM 76.50
Win-back campaign delivered
2026-08-22 · OPLUMO Outlet 13
Outlet purchase
2026-08-10 · Member activity · RM 85.50
Points credited
2026-07-29 · OPLUMO Outlet 13
Outlet purchase
2026-07-17 · Member activity · RM 94.50