Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 14397
VM0014397Membermember14397@example.test · +601110014397 · Preferred outlet: OPLUMO Outlet 16
New JoinerHigh Value
Consent Status
Opted In
Points Balance
932
Current loyalty balance
Lifetime Spend
RM 1,166
Across 32 visits
Total Visits
32
Since 2024-12-01
Average Order Value
RM 37
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
119d
2026-06-12
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
932 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-06-12 · OPLUMO Outlet 16
Outlet purchase
2026-05-31 · Member activity · RM 27.75
App session
2026-05-19 · OPLUMO Outlet 16
Points credited
2026-05-07 · Member activity · RM 31.45
Win-back campaign delivered
2026-04-25 · OPLUMO Outlet 16
Outlet purchase
2026-04-13 · Member activity · RM 35.15
Points credited
2026-04-01 · OPLUMO Outlet 16
Outlet purchase
2026-03-20 · Member activity · RM 38.85