Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 14380
VM0014380Membermember14380@example.test · +601110014380 · Preferred outlet: OPLUMO Outlet 16
DeliveryBirthday Soon
Consent Status
Opted Out
Points Balance
759
Current loyalty balance
Lifetime Spend
RM 949
Across 31 visits
Total Visits
31
Since 2025-02-21
Average Order Value
RM 40
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
55d
2026-08-15
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
759 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-15 · OPLUMO Outlet 16
Outlet purchase
2026-08-03 · Member activity · RM 30.00
App session
2026-07-22 · OPLUMO Outlet 16
Points credited
2026-07-10 · Member activity · RM 34.00
Win-back campaign delivered
2026-06-28 · OPLUMO Outlet 16
Outlet purchase
2026-06-16 · Member activity · RM 38.00
Points credited
2026-06-04 · OPLUMO Outlet 16
Outlet purchase
2026-05-23 · Member activity · RM 42.00