Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M1
Michelle 14375
VM0014375Membermember14375@example.test · +601110014375 · Preferred outlet: OPLUMO Outlet 11
Birthday SoonLunch
Consent Status
Opted In
Points Balance
539
Current loyalty balance
Lifetime Spend
RM 675
Across 6 visits
Total Visits
6
Since 2026-06-28
Average Order Value
RM 102
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
13d
2026-09-26
App Status
Installed
OPLUMO App relationship
Member Status
Active
Member tier
Membership & rewards
Member member
539 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-26 · OPLUMO Outlet 11
Outlet purchase
2026-09-14 · Member activity · RM 76.50
App session
2026-09-02 · OPLUMO Outlet 11
Points credited
2026-08-21 · Member activity · RM 86.70
Win-back campaign delivered
2026-08-09 · OPLUMO Outlet 11
Outlet purchase
2026-07-28 · Member activity · RM 96.90
Points credited
2026-07-16 · OPLUMO Outlet 11
Outlet purchase
2026-07-04 · Member activity · RM 107.10