Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K1
Kavitha 14357
VM0014357Goldmember14357@example.test · +601110014357 · Preferred outlet: OPLUMO Outlet 10
New JoinerHigh Value
Consent Status
Opted In
Points Balance
3,663
Current loyalty balance
Lifetime Spend
RM 4,579
Across 23 visits
Total Visits
23
Since 2025-06-25
Average Order Value
RM 172
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
75d
2026-07-26
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,663 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-26 · OPLUMO Outlet 10
Outlet purchase
2026-07-14 · Member activity · RM 129.00
App session
2026-07-02 · OPLUMO Outlet 10
Points credited
2026-06-20 · Member activity · RM 146.20
Win-back campaign delivered
2026-06-08 · OPLUMO Outlet 10
Outlet purchase
2026-05-27 · Member activity · RM 163.40
Points credited
2026-05-15 · OPLUMO Outlet 10
Outlet purchase
2026-05-03 · Member activity · RM 180.60