Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 14332
VM0014332Silvermember14332@example.test · +601110014332 · Preferred outlet: OPLUMO Outlet 2
DeliveryBirthday Soon
Consent Status
Opted Out
Points Balance
2,011
Current loyalty balance
Lifetime Spend
RM 2,514
Across 34 visits
Total Visits
34
Since 2024-11-19
Average Order Value
RM 64
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
95d
2026-07-06
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,011 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-07-06 · OPLUMO Outlet 2
Outlet purchase
2026-06-24 · Member activity · RM 48.00
App session
2026-06-12 · OPLUMO Outlet 2
Points credited
2026-05-31 · Member activity · RM 54.40
Win-back campaign delivered
2026-05-19 · OPLUMO Outlet 2
Outlet purchase
2026-05-07 · Member activity · RM 60.80
Points credited
2026-04-25 · OPLUMO Outlet 2
Outlet purchase
2026-04-13 · Member activity · RM 67.20