Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 14310
VM0014310Membermember14310@example.test · +601110014310 · Preferred outlet: OPLUMO Outlet 14
App UserFamily
Consent Status
Opted In
Points Balance
373
Current loyalty balance
Lifetime Spend
RM 467
Across 3 visits
Total Visits
3
Since 2026-07-20
Average Order Value
RM 138
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
45d
2026-08-25
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
373 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-25 · OPLUMO Outlet 14
Outlet purchase
2026-08-13 · Member activity · RM 103.50
App session
2026-08-01 · OPLUMO Outlet 14
Points credited
2026-07-20 · Member activity · RM 117.30
Win-back campaign delivered
2026-07-08 · OPLUMO Outlet 14
Outlet purchase
2026-06-26 · Member activity · RM 131.10
Points credited
2026-06-14 · OPLUMO Outlet 14
Outlet purchase
2026-06-02 · Member activity · RM 144.90