Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K1
Kavitha 14285
VM0014285Silvermember14285@example.test · +601110014285 · Preferred outlet: OPLUMO Outlet 6
New JoinerHigh Value
Consent Status
Opted In
Points Balance
1,181
Current loyalty balance
Lifetime Spend
RM 1,476
Across 37 visits
Total Visits
37
Since 2024-08-29
Average Order Value
RM 34
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
123d
2026-06-08
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,181 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-08 · OPLUMO Outlet 6
Outlet purchase
2026-05-27 · Member activity · RM 25.50
App session
2026-05-15 · OPLUMO Outlet 6
Points credited
2026-05-03 · Member activity · RM 28.90
Win-back campaign delivered
2026-04-21 · OPLUMO Outlet 6
Outlet purchase
2026-04-09 · Member activity · RM 32.30
Points credited
2026-03-28 · OPLUMO Outlet 6
Outlet purchase
2026-03-16 · Member activity · RM 35.70