Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K1
Kavitha 14249
VM0014249Goldmember14249@example.test · +601110014249 · Preferred outlet: OPLUMO Outlet 4
FamilyDelivery
Consent Status
Opted Out
Points Balance
3,950
Current loyalty balance
Lifetime Spend
RM 4,939
Across 32 visits
Total Visits
32
Since 2025-02-02
Average Order Value
RM 162
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
56d
2026-08-14
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,950 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-14 · OPLUMO Outlet 4
Outlet purchase
2026-08-02 · Member activity · RM 121.50
App session
2026-07-21 · OPLUMO Outlet 4
Points credited
2026-07-09 · Member activity · RM 137.70
Win-back campaign delivered
2026-06-27 · OPLUMO Outlet 4
Outlet purchase
2026-06-15 · Member activity · RM 153.90
Points credited
2026-06-03 · OPLUMO Outlet 4
Outlet purchase
2026-05-22 · Member activity · RM 170.10