Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 14241
VM0014241Silvermember14241@example.test · +601110014241 · Preferred outlet: OPLUMO Outlet 13
FamilyDelivery
Consent Status
Opted Out
Points Balance
1,950
Current loyalty balance
Lifetime Spend
RM 2,438
Across 20 visits
Total Visits
20
Since 2025-08-23
Average Order Value
RM 141
Member AOV
Preferred Outlet
OPLUMO Outlet 13
Most visited location
Last Visit
70d
2026-07-31
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,950 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-31 · OPLUMO Outlet 13
Outlet purchase
2026-07-19 · Member activity · RM 105.75
App session
2026-07-07 · OPLUMO Outlet 13
Points credited
2026-06-25 · Member activity · RM 119.85
Win-back campaign delivered
2026-06-13 · OPLUMO Outlet 13
Outlet purchase
2026-06-01 · Member activity · RM 133.95
Points credited
2026-05-20 · OPLUMO Outlet 13
Outlet purchase
2026-05-08 · Member activity · RM 148.05