Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 14235
VM0014235Membermember14235@example.test · +601110014235 · Preferred outlet: OPLUMO Outlet 7
WeekendApp User
Consent Status
Opted In
Points Balance
300
Current loyalty balance
Lifetime Spend
RM 375
Across 4 visits
Total Visits
4
Since 2026-07-19
Average Order Value
RM 112
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
28d
2026-09-11
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Member tier
Membership & rewards
Member member
300 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-11 · OPLUMO Outlet 7
Outlet purchase
2026-08-30 · Member activity · RM 84.00
App session
2026-08-18 · OPLUMO Outlet 7
Points credited
2026-08-06 · Member activity · RM 95.20
Win-back campaign delivered
2026-07-25 · OPLUMO Outlet 7
Outlet purchase
2026-07-13 · Member activity · RM 106.40
Points credited
2026-07-01 · OPLUMO Outlet 7
Outlet purchase
2026-06-19 · Member activity · RM 117.60